Created by Burberry, The Beat is an offbeat fragrance concocted for modern, unconventional men with free, unrestrained spirit; a man with a jovial, sparkling personality. The Burberry man is actuated by the upbeats of British music, typically so dynamic as to display the effervescent nature of young music artists.
The upper stage of The Beat vibrates with the citrusy scent of cedrat, the intensity of black pepper and tenderness of violet leaves. Heart notes resonate with geranium, white thyme, and elemi whilst the final beat pounds with cedarwood, Leatherwood, and vetiver (bourbon). The Beat complements your natural masculinity and is a projection of modernity, vivaciousness, and youth.
Spray The Beat Men Eau de Toilette behind the earlobes and wrists.
These are the pulse points where the body is warmer and this shall considerably enhance the fragrance.
You may also give your hair, key bone, and chest (neck, shoulders, and back) a light spritz because the perfume is very likely to settle there and last longer.
Apply sparingly and from a distance.